How a Philly College Student’s Sneaker Start-up is Helping Latin American Artisans Climb Out of Poverty
“Is it transformative? Maybe not,” said Eric Verhoogen, a professor of economics at Columbia University who focuses on industrial development.. “But this sort of model can be quite beneficial for the community in which production is happening, in part because many times people in the community don’t really know what the end consumer in the U.S. or another rich country wants. The advantage that companies like this one bring is they know the consumer.”
